The Role Of Multidisciplinary Working

The Role Of Multidisciplinary Working This essay will relate to an observation of professional social work practice in a Crisis Centre, for people with mental health issues who require support, and short-term accommodation, with the goal of returning home or to a new environment. This essay will focus upon the role of multi disciplinary collaboration regarding the Crisis Centre staff, and Crisis Resolution Home Treatment Team (CRHTT), and to discuss why collaboration appears to play an important and fundamental role within social work practice. The essay will also aim to demonstrate good practice and possible strengths and weaknesses of multidisciplinary working. Within the field of social work practice it does seem evident that multidisciplinary working is work undertaken jointly by workers and professionals from different disciplines or occupations (Pearson Thomas, 2010:342) and has evolved at varying speeds over the past 30 years, in response to imperatives of central government. (What evidence)?Evidence suggests that the area mental health was among the first professions to adopt teams of workers from different professions, and the Community Mental Health Team is widely regarded as the model for multidisciplinary working (Community Care, 2010). It seems that , in relation to social work, the distinctive quality that has to be demonstrated is anti discriminatory practice and a holistic approach, by working with a range of situations and people having an attribute for developing multidisciplinary and partnerships (Higham,2006:). The Crisis Centre that has been observed is run by a Local Council,Can u not say Liverpool and is a National Health Service Trust based in the community. The centre also corresponds (look up meaning in dictionary)does this word apply here.-The centre works within the or to the guidelines set down in the with the 1975 White Paper entitled Better Services for Mentally Ill. This highlights the importance of professions, working together to provide a community based service (Social Care Institute for Excellence (SCIE), 2010) demonstrating that collaboration is fundamental to social work. The Crisis Centre provides beds for adults suffering from mental health issues who have been referred to them from the CRHTT, for instance by referral from their Doctor or health department. The next step is to complete an assessment in line with local authority guidelines and procedures, then produce a care plan and risk assessment. If they decided the service user is in crisis and cannot return home co ntact will be made to the Crisis Centre. Average sentence length is 15/20 words long.Have a look at yours. CRHTT use numerous ways and methods of contact to inform social workers, such as, E-mail, telephone calls and home visits. This can demonstrate collaboration through good practice and communication which is essential to social work. Effective collaboration between staff at the front-line is a crucial ingredient in delivering the governments broader goals of partnership between services (Whittington, 2003). Also, in the audit commission 2002 it seemed evident that service users who seem to require social workers, will, and can, collaborate with other professionals to provide appropriate service. During this observation multidisciplinary working was witnessed between the Crisis Centre staff, and the CRHTT regarding a service user in the centre through a telephone call. The CRHTT seemed to be following the National Occupational Standards key roles section three, by supporting the individual, representing their needs, views and circumstances by acting as an advocate (Higham 2006: 98) and had been informing the Crisis Centre of what was happening. The Crisis Centre staff asked questions in a way that was treating the service user as an individual, by listening to their individual case, respecting and maintaining dignity by only asking questions relevant to the Crisis Centres needs and criteria. Staff spoke clearly and discussed the dynamics of other service users (respecting confidentiality) already in the centre, declaring any conflict or positive interactions that had arisen since their last visit (General Social Care Centre (GSCC), 2010).These skills are seen as fundamental t o social work practice as they are valuing the individual and provide a holistic approach. This will also ensure the social worker is not using their power in an inappropriate way. Furthermore, in the 1990s the New Labour government recognised that problems cannot be addressed by people and organisations working in isolation. As a result the Department of Health (DH) (1998) intruded the White Paper Modernising Social Services, which had multidisciplinary working as a key objective (Wilson, et al. 2008:388). The DH (2000) No Secrets legislation actively promoted that multidisciplinary teams will empower, and promote, well-being of vulnerable adults through the services they provide and the need to act in a way which supports the rights of the individual to lead independence (DH, 2000). DH No Secrets (2000) legislation was carried out by the service user, Crisis Centre and CRHTT via staff communicating throughout the day, and providing an environment where service users can come and go freely, yet still have support during their crisis. An example of encouraging independence was allowing the service user to cook and clean for them selves. Ryans (2010) evaluation of Crisis Centre and CRHTT asked service users what they valued best about their stay. Their responses included I was on the lowest rung of the ladder in terms of depression and self esteem. Now I can cook and iron. It has restored my get up and go and it is given me a sense of life back and helped me to find myself. I could not have gone on any longer. Staff have taught me to cope better and manage my panic attacks. This seemed to demonstrate partnership working with the service user and multidisciplinary working. The 2006 White Paper Our Health, Our Care, Our Say emphasises the importance of people having more control over their lives and access to responsive, preventative services by working together in multidisciplinary teams (DH, 2006). The Crisis Centre appears to fulfil this.(Empowerment) u could mention this if u think it would help Throughout the day through discussions, and observations, it appeared that the Crisis Centre staff and CRHTT encouraged emancipatory practice by involving the service user in their support. This shows good practice and also that staff were not routinized as each day was different, for example, they discussed how each individual was unique. If social workers become oppressed by working in routines this does not always benefit the service user, it is not good practice and is not fundamental to social work values.Who says this An example of this was observed when a member of the CRHTT came to the Crisis Centre and completed a visit with a service user. During her visit she was contacted from her office through telephone calls, one of which was a new service user needing to be assessed urgently. She had to re-evaluate her cases as the new referral seemed more of a priority. She did this by speaking to her manager on the telephone and re -arranging for another colleague to see her service user, then asked the office to let the service user know about this change showing collaboration, good practice. This commitment demonstrates multidisciplinary working and partnership working with the service users are fundamental and collaboration is needed for social work and the interpretation from the staff involved demonstrates good practice. Collaborative working is required by government. To show partnership working with service users in the Crisis Centre, Ryan (2010) Is this reference in the right place or should it be after-required by Government . asked service users how they felt about staff. Service users responses included any questions or anything you are upset over, you can go and ask the staff and staff are very supportive and helpful. Social work is about working with people to help them sort their own problems out. Kaggs read this highlighted part again, does it sound right, were u sleepy This essay has aimed to demonstrate positive multidisciplinary working through observation at the Crisis Centre. However, it appears that multidisciplinary working can be negative and dysfunctional. When a group of diverse people with varied skills come together into a team, things do not always go accordingly (Community Care, 2010). Cree (2003) cites multidisciplinary working can also be positive, but also frustrating and isolating (Dalrymple Burke, 2006). Wilson, et al. (2008) agrees multidisciplinary working does not always work effectively and as a result failures have been documented, such as, Victoria Climbie enquiry and Baby Peter. In addition Thompson (2005) believes multidisciplinary can also appear to do more harm than good and can make situations worse. During the day it was bought to attention through a staff handover that one of the service users in the Crisis Centre had experienced a negative experience of multidisciplinary working. Consequently, this seemed due to the breakdown of communication between, his social worker, CRHTT, Crisis Centre staff and medical staff. According to Thompson (2009) without effective communication the notion of multidisciplinary becomes unobtainable. Staff at the Crisis Centre believed it was due to lack of budgets and lack of communication. During this handover reflective practice was witnessed and as a team they spoke about what, why and how things had gone wrong for the service user and how they could approach the situation to get the best outcome. Staff at the Crisis Centre spoke about how they valued supervision meetings as it gave them chance to voice any concerns they had and gave the manger chance to deal with any systematic practice that was leading staff to become unfocused (Thompson and T hompson, 2008). Supervision meetings demonstrate good practice and are part of social work codes of practice to develop through opportunities to strengthen skills and knowledge. This essay has demonstrated through observation the important of working with other professionals as one person cannot solve another persons problems alone (Thompson and Thompson, 2008). Also that multidisciplinary working is integral for social workers and many other professionals. This essay has aimed to provide a balanced outlook on multidisciplinary working as it demonstrated positive points, as working with other professionals by pooling skills together is essential. Correct use of legislation and commitment to social work practice can all enrich a service users life. Problems do occur though when multidisciplinary teams do not always communicate effectively and this can be frustrating. Through observation it became apparent that lots of people contributed to multidisciplinary teams and showed that collaboration, good practice and communication were not always ideally used within practice.

Nestle Crunch Marketing Plan Essay

Executive Summary This marketing plan was created for Nestle Crunch to position itself in the next year to deliver at least $13 million in profit without increasing the budget by over $2 million. An analysis of the chocolate confectionery market will be analyzed to develop marketing strategies to implement to satisfy these objectives. situation analyses Market Size Crunch is produced by the largest food and beverage company, which is Nestle. Retail sales of chocolate confectionery comprised of $33.8 billion in retail sales, which $16.9 billion were in chocolate sales. Market Trends The growth rate of chocolate confectionery lagged behind the cereal, gum, and sugar confectionery and showing very little projected growth through 2014. Unit Volume 35% of the market share in sales were the Regular sized Chocolates, 30% were for the miniatures, 25% were of promotional items (promotes seasonal sales), and then there were the king sizes which made up of only 10% of the market sales. Price Nestlà ©Ã¢â‚¬â„¢s strategy was to list the lowest price on their bars at $0.79 each for Butterfinger and Crunch, while its close competitor, Hershey’s priced its Bars and Reese’s cups at $0.89. The other competitor, Mars, priced theirs even higher at $0.99 each. Price increase would result in lost in sales. Product Services Offered Nestle Crunch offered consumers a chocolate confectionery that served as an indulgent treat in contrast to satisfying hunger. SWOT Analysis In SWOT, strengths and weaknesses are internal factors. In business, the strengths identified are what a business works to maintain, build, and leverage. Weaknesses that are identified should be removed, resolved, or remedied. Opportunities and threats are external factors. External factors are, in most part, out of our external locus of control. We can only either optimize it or deal with it. Opportunities should be prioritized and optimized. Identified threats must be acknowledged by a business and/or develop counter measures for it, if any (SWOT Analysis, 2009). INTERNAL Strengths Offer the lowest prices among competitors Crunch is regarded as an indulgence, a reward, or treat Participates in all channels of distribution Produced by the worlds’ largest food and beverage company – Nestle Weaknesses Marketing budget cannot increase more than $2M from the previous year (2009) Its positioned to target males and young adults who were not the largest chocolate consumers EXTERNAL Opportunities Large market in the Midwest Females and children consumed most of the chocolate confectionery Psychographic segments that are potential target markets: Practical value seekers Confection loving moderators TV has the greatest reach Threats Chocolate sales lag behind sugar confectionery, cereal bar and gum Competitors –Hershey and Mars in the U.S. market share marketing strategy Positioning We want to position Crunch as: â€Å"Nestle Crunch is for women and children who want to reward themselves to an indulgent chocolate treat, because Nestle Crunch is the only chocolate bar that tells you best that you deserve it.† strategy development Objective The mission is to deliver at least $13 million in profit without increasing the budget by more than $2 million. Targeted Consumer Demographics Target Market Crunch satisfies a consumer’s need to satisfy an indulgent desire, and promotion is used to trigger these impulses. Therefore, promotion is vital to increasing sales. Specifically, to children and females (teenage females, adult females, and mothers) who mostly attribute chocolate as an indulgent desire according to the Figure below In addition, according to the research, women are 51% of the population and consume 6% more chocolate than men. Children and young adults under the age of 25 comprise 60% of the population. In terms of geography, the Midwest is 22% of the population and the region that sells the most chocolate confectionery. strategy development Financial Projections Strategy and Execution Minus 1 event of free standing insert (FSI) coupon good on one regular size Crunch bar Add I event of A regular bar bonus size (+25%) is offered during 2-week promotional period; it was not offered in 2009 Minus 1 event of a 2-week store display featuring regular size Crunch Distribution increases by 2.0 percentage points A Crunch price increase of +12.5% on all products would match Hershey’s retail prices but would still be less than Mars’ prices; no pricing action was taken in 2009 The following table shows the impact on sales and profit when making changes  in the marketing mix. According to the table, with the marketing mix selected we are able to achieve our objective of ensuring production contribution of at least $13 million, our profitability percentage change is at least over 15%, and budget does not increase by more than $2 million. Advertising and Promotion Media Marketing The media vehicles for advertising that will be utilized are TV, print, and online. Since TV has the greatest reach, 70% is allocated in the budget for TV advertising and promotion; 20% for online and 10% of the budget for print marketing. The total budget for these media marketing is a little below $12.9 million We have an estimated reach of 90% for the TV advertising and marketing and 10% and 20% for print and online respectively. The pie graph below illustrates the media mix selection: Pricing strategy The pricing strategy will be to increase the price of Crunch by 12.5%, which will match the Hershey’s retail price, but will still be below the price of Mars. An increase in price does result in a decrease in sales, but after thorough examination of the P&L, it will show an increase in profitability to justify the drop in sales. Distribution strategy Increasing the distribution showed to increase sales. Since a large percentage of sales were sold through other distribution channels besides mass merchandisers, supermarkets, and convenient stores, an increase in distribution to the other channels that include drug stores, warehouse club, and vending machines, justify a slight budget increase as shown in the Figure below. The following figure summarizes the marketing plan Promotions, advertising, and special events are concentrated on the special holidays that historically show increase sales in the chocolate confectionery market. Many of the events are also focused mostly in the Midwest, because this region is shown to have the highest sales and consumption in the nation. The budget is kept below a $2 million increase while still accomplishing the goal of increasing profitability. Other Metrics The following table shows 2008 and 2009 chocolate confectionery market size and market shares of Nestlà © Crunch and its competitors as additional references. References Alan Chapman. SWOT Analysis. (2009, October 13). Retrieved October 16, 2009, from http://www.marketingteacher.com/Lessons/lesson_swot.htm U.S. CHOCOLATE CONFECTIONERY: DYNAMIC MARKETING PLANNING. Retrieved on June 02, 2014 from : https://brenau.instructure.com/courses/1209789/pages/course-documents?module_item_id=10683688

Spains Financial Crisis - 2845 Words

CASE 1 Spain’s in trouble Spain started facing economic troubles since 2008 global crisis. Financial crisis caused a huge crash in the property market and significant losses at its banks. These days Spain’s citizens take part in polls in Galicia and Basque regions. Galicia’s PM Mariano Rajoy lost part of national support due to his austerity measures. Basque country’s Socialist Party met opposite influence from Basque Nationalist Party. Unemployment rate in Spain grew to 25% in some regions like Galicia since the crisis began. Spain has already asked for some contribution from Swiss banks. They received 100 billion euro for covering its financial sector. (2012, SPANISH PM MARIANO RAJOY FACES KEY VOTE IN GALICIA) Spain’s economy grew†¦show more content†¦By 2015, this figure could reach 1.6%. These data were included in a report on the process of financial sector reforms in Spain and confirm the governments projections, which put the figure at 1.2 % and 1.9% respectively. IMF calls the current situation difficult. According to representatives of the organization, it could trigger a reduction of 1.3% of GDP in 2013. However, they said, since last summer, the situation has improved - especially in the area of reform of the financial system and because of the actions of the European Central Bank. Among the disadvantages faced by the country, the IMF calls the collapse of the bubble in the housing market, high debt levels in the population, the tightening of credit conditions, fiscal consolidation and the uncertainty caused by the banking and debt crisis. The reduction of GDP in 2013 due to a decrease in domestic demand was only partially offset by export - explains the IMF. Also, as expected, in 2013 unemployment will peak at 25.1% and will gradually decline to 24.1% in 2014 and to 23.2% in 2015. (2012, SPANISH RECESSION TO LAST UNTIL 2014, IMF WARNS) The head of the Bank of Spain, Luis Maria Linda said that the beginning of e conomic recovery will occur in 2013, provided that the country fulfills its promise in theShow MoreRelatedSpains Financial Crisis : A Case Study893 Words   |  4 Pageslikely to lead the debtors to claim bankruptcy. As a result, it is more vulnerable to the uncertainty and panic in the financial market. Amidst the ongoing recession and soaring unemployment rates, the damaging austerity policies have proven to be costly to the healthy sectors, making it difficult to cope with the collapse of the economy. This has slowed down the pace of Spain’s economic recovery. Therefore, acting as a shield, GLBs could protect the economy from the risk of facing higher interestRead MoreSpanish Financial Crisis1063 Words   |  5 PagesSpanish financial crisis Introduction (source: Wikipedia) The 2008–2010 Spanish financial crisis is part of the world economic crisis of 2008. 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The Namesake - 1365 Words

The film The Namesake started out while Ashoke Ganguli was traveling on a train to visit his grandfather. On the train Ashoke meets fellow traveler, Ghosh, who impresses upon him to start traveling. The train crashes and Ashoke almost dies but is found and survives. After the crash, Ashoke relocates to America for school. In 1977, Ashoke returns home to India to be arranged to marry Ashima. When Ashima accepts Ashoke’s marriage proposal, she has to move to New York with him where their residence becomes permanent. Ashima has to adapt and adjust to American culture, which is very hard for her because she has never been out of India and she misses her family. Shortly after, they become parents of a boy, who they name Nikhil, with the†¦show more content†¦3. Role Conflict-conflicts that someone feels between statuses because the expectations attached to one status are incompatible with the expectations of another status (Henslin, p.121). Gogol had role conflicts between being a boyfriend to Maxine and a son to his mother Ashima. He did not know how to balance both roles equally. Gogol was always with Maxine and her family. When his mother wanted him to come home to visit with her and Ashoke, Gogol said no at first because he was going to be with Maxine and her family on a little vacation. He never made time to spend with his own family at first until a tragedy happened in his family, where he really discovered himself. 4. Value Contradictions- values that contradict one another; to follow the one means to come into conflict with the other (Henslin, p.59). Gogol had many value contradictions with Maxine. In America it was acceptable to date someone of a different ethnicity but in India it was only acceptable to be with someone of the same race. Also, in America people are allowed to show affection and hold hands but in India showing any affection is inappropriate. So when Gogol brought Maxine to meet his parents and she held his hand , this made his parents very uncomfortable and shocked. 5. Cultural Relativism- Not judging one’s own culture but rather trying to understand it on its own (Henslin, p.44). Maxine practiced cultural relativism by not judgingShow MoreRelatedThe Namesake By Jhumpa Lahiri992 Words   |  4 PagesFor some people finding out who they are is not exactly the hardest thing to do in the world, some know it from the moment they are born. There are, however, also other people who have to struggle and search for their identities. The Namesake by Jhumpa Lahiri is the story of a boy who does just that. 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Having a Russian name, Gogol often encounters questions from peopleRead MoreEssay on The Namesake914 Words   |  4 Pagesï » ¿ Matt. J. Sociology The Namesake A Bengali girl named Ashima partakes in a marriage arranged to Ashoke Ganguli. After the ceremony the new couple left India to move to the United States where Ashoke has started to build a new life. They were going to face the cultural differences together, as one. For Ashima, this was difficult. Her new husband had to earn a living to support the two of them so she often found herself home alone. Not knowing the English language or culture at that becameRead MoreThe Namesake Essay540 Words   |  3 PagesThe Namesake, written by Jhumpa Lahira, a famous Indian writer who won the Pulitzer Prize for her story collection Interpreter of Maladies, brilliantly illustrates the immigrant experience and the tangled ties between generations. In this novel, the main characters Ashima and her husband, Ashoke, were first generation immigrants in the United States from India. The whole story begins with Ashimas pregnancy and her nostalgia of her hometown, and a sense of melancholy revealed from t he first chapterRead MoreThe Namesake By Jhumpa Lahiri1214 Words   |  5 PagesJhumpa Lahiri’s â€Å"The Namesake† examines an immigrant bengali family that has moved from India to America, and tries to hold their bengali culture while trying to accept American lifestyles. Ashima and Gogol each struggle with their cultural identity throughout Lahiri’s novel. The pressure of western society and the crisis of losing one’s culture and identity is demonstrated through the characterization and Gogol and Ashima’s relationships while living in America. Ashima is Gogol’s mother, who movedRead MoreThe Namesake By Jhumpa Lahiri990 Words   |  4 PagesArwa Ghanim English 1A March 30, 2015 The Namesake Introduction The Namesake† by Jhumpa Lahiri, has a wide range of topics that are brought upon the peruser all through the book and motion picture. A few subjects that are identified with this story are Identity, Relationships in the middle of youngsters and their guardians, Regret, Loneliness, Language, Expectations, Cultural Differences, Immigrant Experience, Values and Beliefs, and Death and Mourning. Thesis Statement What moment or decisionRead MoreThe Namesake By Jhumpa Lahiri1725 Words   |  7 Pagesalways an easy thing to discover, and it is forever changing and growing. The search for one’s identity is not a painless journey, but it is often worth it in the end. As is the case for Gogol Ganguli, one of the main protagonists in the novel The Namesake, by Jhumpa Lahiri. Throughout the novel, Gogol is in search for his identity and for meaning behind his name. Names were a large struggle for Gogol, who spent about half of the novel under the name Nikhil. He even ended up developing a bit of a splitRead MoreThe Namesake By Jhumpa Lahiri1309 Words   |  6 Pagesface certain obstacles that come their way. Some run away in fear, and others face them head on, The people that face these obstacles are the ones that get more out of life and therefore are ready for what other obstacles might come their way . The Namesake, is a book about how life can be difficult in a new country for immigran ts trying to raise a son with mixed cultures. Gogol, the son of these immigrant parents grows up wanting to assimilate himself in this new cultural but ultimately seeking to